TNT has record-setting ratings for NBA season opener
Tipping off one of the most anticipated seasons in the league's history, TNT's exclusive doubleheader coverage of opening night of the 2010-11 NBA season delivered record-setting ratings and audience for the network, averaging a 3.5 US rating, 5,493,000 total viewers and 4,025,000 households. The opening game, featuring the Miami Heat vs. Boston Celtics, earned a 4.6 US rating and delivered 7,433,000 total viewers and 5,339,000 households, making it the most watched regular season NBA game on cable of all-time (topping the Chicago Bulls vs. LA Lakers on Feb. 2, 1996). Game two of the doubleheader, featuring the Houston Rockets @ Los Angeles Lakers at 10:30 p.m. (ET) delivered a 2.4 US rating, 3,719,000 total viewers and 2,823,000 households, making the doubleheader the most watched NBA Opening Night doubleheader in Turner's 27 years of tipping off the season.

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